Protective Addresses

Reflexion develops and sells a managed email protection service that restores confidence in email by empowering users with unprecedented proactive control over their inbox. Reflexion Total Control uses a patent-pending Protective Address Defense (PAD) to validate an incoming message’s legitimacy, and equips users with a simple in-message Total Control Panel for updating their inbox access rules. The use of Protective Addresses is entirely automated by a Supplemental Address Management System (SAMS) that ensures low maintenance and easy deployment. Total Control blends PAD with other protective techniques in a highly configurable solution that accommodates differing user requirements. As noted by Matt Anderson, Analyst at The Radicati Group, “Protective addresses are a breakthrough in email security that, when combined into one solution, make all other approaches better.”

Protective Addresses are the future in email -- they restore confidence in the medium by putting users in control of who communicates with them, assuring access for desirable correspondents, regardless of their content, and isolation for unwanted senders and content. As a result, users can freely share a Protective Address without fear of being left defenseless against malicious or abusive senders of all stripes. Users enjoy an added layer of protection in online transactions because Protective Addresses make phishing attacks self-evident, restoring confidence in online banking. Where the solution of last resort for email problems in the past has been to grudgingly get a new address and start over, users now have a proactive means of preserving the integrity of their primary address over time and enjoying a pristine inbox every day.

The power of Protective Addresses, sometimes described by customers as “intelligent addresses,” flows from the insight that two email addresses (for a single inbox) are better than one. This powerful concept opens the door to applying access policies to regulate the senders who utilize each address, thereby providing granular control that isn’t available when all traffic arrives on a single address. The advantages of multiple addresses are well understood by email gurus, and consumer awareness is widespread, fueled by limited implementations from Google, Yahoo, and EarthLink. Business adoption will inevitably follow, particularly as customers confirm Total Control’s remarkable effectiveness, ease of use, set and forget deployment, and zero maintenance.